Packaging company Edelmann and pharmaceutical labeling solutions provider Schreiner MediPharm have teamed up to develop a new exterior booklet for folding cartons. The German companies designed the booklet to provide pharmacists and consumers with detailed product information without the need to open the package, a move that meets pharmacist, consumer and regulatory needs.

According to the companies, the solution meets requirements of the EU Falsified Medicines Directive 2011/62/EU. The directive requires a security seal on the outer/secondary packaging for medicines. In the past, pharmacists could only read prescription information by breaking this seal.

Edelmann and Schreiner MediPharm said the booklet contains many pages, providing multi-lingual product information. The companies designed the booklet to adhere well to folding cartons and to be opened and closed easily by a top film layer. The booklet also features an anti-counterfeit color-changing ink.

Gene Dul, President of Schreiner MediPharm U.S., said:

“The solution that has been jointly developed with Edelmann maintains the integrity of the folding carton while allowing easy access to the package insert. In addition to helping pharmacists comply with new regulations, the booklet-label also benefits consumers. Since the booklet is firmly attached to the package, it is less likely to be misplaced.”

h/t: http://www.packageprinting.com/article/schreiner-medipharm-edelmann-create-label-folding-carton-exterior/

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