Good Foods Group has launched its on-the-go chips and dip product in avocado-shaped snack packaging. The Pleasant Prairie, Wisconsin-based company said that it designed the ergonomic proprietary packaging shape to fit in the palm of the hand.
Each 3.38-ounce Grab & Go pack consists of two separate PET cups — one cup holds a stack of tortilla chips, and the other contains a dip.
The Grab & Go line offers four flavors: Salsa, Artichoke Jalapeño Dip, Chunky Guacamole and Tomatillo Avocado Salsa. They are available in the refrigerated produce section at Sprouts Farmers Markets, Hy-Vee, Publix Super Markets and Walgreens.
Jim Garsow, vp of marketing at Good Foods Group, said:
“Consumers desire snacks that not only have better flavor but contain fresh, real ingredients. They want snacks that are conveniently packaged but are not filled with artificial flavors, colors or preservatives, and that are minimally processed. With the Good Foods Grab & Go line, consumers do not need to compromise nutrition and health for convenience.”
Healthy, on-the-go snacking continues to influence food packaging. Wholly Guacamole recently introduced its 100-calorie mini products, which the company designed to deliver multiple usage options. Last year, Mediterranean Snacks introduced a new version of its tapaz2go snack packaging, which also contains two ingredients (hummus and pretzels) in separate containers.