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Suerte Tequila has launched a limited-release bottle of its Extra Añejo tequila that features glow-in-the-dark packaging. The 750-mL glass bottles are made by Bruni Glass and screen-printed by Monvera Glass Décor. According to Suerte, the glow-in-the-dark look is executed through photoluminescent pigments within the manufacture of the enamel coatings. According to the company, the vibrant glow that results is an advance in traditional glow-in-the-dark technology as it requires a shorter charge time and releases light over a longer period of time.

Suerte Tequila co-founder Laurence Spiewak told Packaging World:

“Because our Extra Añejo is such an exceptional liquid, we wanted to create a one-of-a-kind bottle to showcase our five-year aged tequila. Our bottle really stands out on the back bar or shelf and invites tastemakers to experience a beautiful aged tequila.”

The bottles of Suerte’s 100 percent Tahona-pressed, five-year single-barrel Extra Añejo can be purchased in New York, Washington, Colorado, Maryland, Delaware, and Washington DC.

h/t: http://www.packworld.com/package-type/containers/glow-dark-treatment-special-tequila?utm_source=eClip&utm_medium=newsletter&utm_campaign=eclip-2015-02-11%20-%20Automated%20Packaging%20Systems%20%20-%20Actual&spMailingID=10616881&spUserID=MTYwODgwNjY5NDEzS0&spJobID=480857890&spReportId=NDgwODU3ODkwS0

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