Heinz has added two new packaging sizes to its ketchup portfolio—one to its Organic Ketchup line, made with 100 percent USDA certified organic tomatoes; and one to its Simply Heinz Ketchup line, made with real sugar.

Heinz said it has expanded its Organic Ketchup line—originally available only in a 14-ounce bottle—to include a 32-ounce bottle in response to demand from larger families. The company’s Simply Heinz line has also been expanded to include a new, smaller-sized 20-ounce bottle alongside its original 34-ounce bottle.

Brand Manager Joe Giallanella said:

“Heinz has an enduring commitment to bringing mealtime happiness to families. The additional sizes of our Heinz Organic and Simply Heinz ketchups ensure that all families will have a size that fits their needs. Heinz has been America’s Favorite Ketchup® for generations. Both Heinz Organic and Simply Heinz deliver 100 percent of the Heinz taste that families love without artificial preservatives or sweeteners.”

Along with its Organic and Simply Heinz varieties, the company also offers Reduced Sugar (13 ounce), No Salt (14 ounce) and a variety of flavored ketchup products.

h/t: http://www.packagingstrategies.com/articles/87951-hj-heinz-adds-two-new-packaging-sizes-to-ketchup-portfolio

(Visited 35 times, 2 visits today)

Leave A Comment

Your email address will not be published. Required fields are marked *