Mars, Inc. has announced its support for a new U.S. government proposal that would require product labeling for added sugars. The candy maker said that it supports this move because it wants consumers to understand how the relationship between added sugars and total sugars fits into their daily caloric needs.
Mars said it also supported the recommendation to limit one’s intake of sugars, particularly added sugars, to no more than 10 percent of total caloric intake.
“One of the most important ways we can help is by giving consumers clear information about what’s in the products we manufacture so they can make informed dietary choices. To make it easier for people to track the amount of added sugars in their diets, Mars is declaring its full support for a US Government proposal to include an added sugars declaration in the Nutrition Facts panel on packaging.”
The maker of M&M’s also shared its forthcoming steps to help consumers achieve their nutritional goals. The list of plans included creating more chocolate confections with fewer than 200 kcal per pack.