Dewar’s White Label Scotch whisky now comes in more sustainable packaging. Its new bottles are 25 grams lighter and easier to ship.

The Bacardi-owned company said it has been practicing sustainability for more than 50 years via robust recycling efforts, blending centers, sophisticated water filtration, fuel-efficient transportation and natural habitat-enhancing landscaping.

“Whether we are using barley or water in the making of our whiskies, the natural environment is crucial to us,” said Operations Director Iain Lochhead. “Our goal is to leave our surroundings in the same condition we find them.”

John Dewar & Sons Ltd. said its new biomass boiler at the Aberfeldy Distillery delivers a 90 percent reduction in the brand’s carbon footprint at that site, bringing the total drop in greenhouse gas emissions at all five John Dewar & Sons distilleries in Scotland from 20 to 34 percent in the past eight years.

These efforts fall in line with the Bacardi Limited “Good Spirited” program, which sets specific sustainability goals, including reducing the weight of its packaging by 10 percent by 2017 and 15 percent by 2022. Bacardi also says it strives to obtain all raw materials and packaging from sustainably sourced, renewable or recycled materials while maintaining or enhancing the economic status of growers and suppliers.

h/t: http://www.packagedesignmag.com/content/dewar-s-white-label-debuts-more-eco-bottles

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